Monday, February 22, 2010

How Do Real Estate Agents Benefit from Home Staging?

There are many ways that Home Staging benefits the Real Estate Agent.  First of all, research shows that Staged homes sell for more money and are on the market for a shorter amount of time compared to non-staged homes, thus lowering the Agent's marketing costs.  And lets face it, Staged homes quite simply show better!  Other Agents will be pleased to show the listing, bringing along more prospective buyers.  This may increase their profitability too.  Staged homes help grow the Agent's business as satisfied buyers and sellers more frequently refer the Agent who has Staged their listings.  And Staged homes look better in print ads, Internet listings and virtual tours.  All this lend credibility to the Real Estate Agent's marketing and selling skills. 
And the bottom line here is that clients are satisfied and the Real Estate Agent proves their worth and understanding of the importance of Home Staging.  Oh, and yes the Home Stager greatly benefits too.  It's a win-win-win situation.  What could be better!

If you are planning to sell your home soon, ask you Real Estate Agent to refer to HomeReady Homestaging.  If you do not have an Agent at this time, your Home Stager at HomeReady Home Staging can refer you to a Real Estate Agent who values the role of Home Staging in their business.
homeready@homereadyhomestaging.ca
613-894-4155

Monday, February 15, 2010

Tackling the Toilet

I know I've been on a bit of a bathroom kick lately.  Guess it comes with renovating that room in my own house.  Today though, I want to focus on the TOILET.  Yes that lowly bowl we all so well know. . . OK I will stop here!  

From a Professional Home Staging point of view, I've seen a lot of toilets and they are not all pretty.  No Sir, some are downright ugly and gross.  The point I want make though is that the toilet often sets the tone for the whole bathroom.  When prospective buyers are viewing a home, a clean, well presented toilet speaks volumes about the rest of the home too.  Cleanliness is next to godliness and there is nothing better to turn off prospective buyers like a toilet that is not pristine enough to brush your teeth in.  OK I may have gone a bit too far again but you get the point!  It's not only the inside of the toilet that needs to be stain free but also the outside front and sides and also behind it on the floor etc.  Fluffy rugs on the lid, tank top or the floor do not enhance the look or disguise stains or odors that might emanate from the throne.  On the contrary, those little shag covers are harbours for germs and other nastys.  Kleenex boxes too are not considered decorative accessories in my mind either.  The library can be re-located too! 

And please keep that lid down.  No one wants to enter the bathroom to be immediately confronted by the open abyss beckoning to them.  Prospective buyers often are attracted to bathrooms that appear never to have been used.  This is what you want the toilet to say (if it could talk)!