Showing posts with label home staging. Show all posts
Showing posts with label home staging. Show all posts

Friday, February 18, 2011

Dear Real Estate Agent

Dear Real Estate Agent

Hope your Valentine’s Day was filled with love and promise! I always find that Valentine’s Day is the turning point from our long winter with the promise of spring in the air as the days are getting just a little bit longer and the sun shining brighter. Of course, this also means that the Real Estate market is also picking up as homeowners think about selling and buying.


Home Staging, to enhance the presentation of a house in the real estate market so that it sells quickly and for the most money, is quickly becoming the way to successfully market a property. I hope that it is part of your marketing plan for your clients.

Real Estate Agents who incorporate Home Staging into their service to sellers benefit greatly. How you might ask? Let me tell you.

  •  Staged houses present better than competing, non-staged houses. This means that pictures look better on MSL, websites and in print. We all know that about 90% of perspective buyers search on the Internet first, so do yourself a favour – offer Home Staging as a way to attract both the sellers and the buyers to your business.

  •  Staged houses motivate other Real Estate Agents to show your properties, because they show well and are move-in ready! Anything to make someone else’s job easier benefits you!

  •  Statistically* Staged houses spend about 78% less time on the market than non-staged houses. This means that you save in your overall marketing costs.

  •  Your reputation as a “go-to” Real Estate Agent increases when you incorporate Home Staging as part of your marketing because you are successful!

  •  Buyer confidence increases when you present houses for sale that have been Staged. They know that they are looking at something special. This continues to help build your satisfied client base.

  •  And best of all, leaving the Home Staging to a Home Stager, frees you up to do what you do best – SELL HOUSES!

I could go on and on with the benefits for you incorporating Home Staging into your marketing plan. If you would like to continue this conversation and find out more of what I am now up to – give me a call – I’d love to have coffee with you (my treat). I can also help you know how to talk to your clients about Home Staging.
homeready@homereadyhomestaging.ca, 613-894-4155.

Hoping to talk with you soon!

Best Regards,

Kathryn Wilson,

Certified Canadian Staging Professional,  Professional Colour Consultant.

*RESA - The Real Estate Staging Association Statistics Report, 2010; http://www.realestatestagingassociation.com/



                      

Wednesday, December 29, 2010

Mirror, Mirror on the Wall. . .

Mirror, Mirror on the Wall. . . 
Mirrors have been used for centuries not only for practical reasons but for decorative ones in the home.  Many people hang mirrors like art - above a sofa, above a mantle or a sideboard and so on.  However, I wonder though how many people actually give thought as to what the mirror is actually reflecting besides their own reflection.  To be properly placed the reflection of the mirror needs to be looked at from different angles.  Is the reflection pleasing or is it reflecting a less than appealing view like the ceiling or an open storage unit or a cluttered corner?  Does the mirror's reflection allow you to "peak" into a neighbouring space or room?  Mirrors properly hung can open up a room giving the illusion of greater space.  As well, light reflected from the outside can brighten up a space adding warmth. Take care though not to reflect the light (and energy) back outside.
When Staging a home for Selling it is important that these details not be overlooked as the impression that reflections make are reflected back onto the owners and the presentation of the home.  To make sure that the mirrors in your home reflect the image you want others to see, contact HomeReady Home Staging.  Reflecting the best your home has to offer to propsective buyers is what we do!  613-894-4155, homeready@homereadyhomestaging.ca

Wednesday, December 1, 2010

The Quick Fix

The Quick Fix
It has become apparent that many homeowners don't want to spend too much money on Home Staging Show Casing.  I don't blame them as many have already spent a bundle on repairs, upgrades and painting.  So they may have their house well on its way to looking really good.  It just needs that "icing on the cake", so to speak, "the jewellery for the outfit". . . you get the picture!  What they really need then is to Show Case their house to attract immediate buyer attention so that their house sells quickly and they realize the most equity from this sale.  The Quick Fix is the answer.  Once all the work is completed and the house is cleaned, the HomeReady Team will come in to rearrange the house to show off the house's best assets using only the homeowners furnishings and accessories.  We will creatively get their house ready for picture taking and listing.  We can also take those great pictures too for marketing the house for sale.  This is a very affordable service.  Do contact HomeReady Home Staging for more details.  613-894-4155 or homeready@homereadyhomestaging.ca

Wednesday, September 22, 2010

First Day of Fall

Well here it is already the first day of the Fall season.  Where did summer go?  Many people are asking this it seems and so it goes for homeowners too who are thinking of selling their home before the snow flies.  When the seasons are changing there always seems to be a flurry of activity brought about with the transition and this adds even more pressure for those wanting to sell their homes now. 
There are many tasks for homeowners to complete to get ready for the harsh season ahead.  Homeowners thinking of selling their home have even more tasks on their "to do" lists in order to prepare the home for sale.  Yard work, winterizing the home both inside and out all need to be completed now still maintaining that "Oh so appealing and desirable look to attract prospective buyers".  So much pressure - so much stress!   But wait a minute - I know how to alleviate much of this extra concern.  Ever thought of calling in a Home Stager?  Yes, you heard me right!   A Home Stager knows exactly what needs to be done right now for Fall home sales and can guide you through the process.  Home Stagers have all the right connections to resources that can help you prepare your home, from the curb to the back fence, for sale.  And when all the work is completed, the Home Stager will come into your home and create just the look that will appeal to the buyers looking for homes in your area.  How great is that?  Let go of the pressure - let go of the stress and let your Home Stager take care of your home sale preparation.  For more information about what Home Staging can do for you contact HomeReady Home Staging at homeready@homereadyhomestaging.ca or 613-894-4155.  You'll be glad you did! 

Tuesday, June 22, 2010

What Home Buyers Want

What Home Buyers Want


by: ashleywhittenberger Sunday, June 20th, 2010

Author: ashleywhittenberger





Ashley Whittenberger is a chronic entrepreneur, business consultant and speaker who has learned to successfully balance her left brain with her right. As President and CEO of several companies Ashley knows exactly how to harness her creativity, vision, business savvy and leadership skills to inspire others to “play a bigger game” in life and business. You can learn more about Ashley at www.ashleywhittenberger.com.



In a recent study of home buyer preferences conducted by Avid Ratings Co featured in on one of our favorite blogs, Styled, Staged & Sold, we learned a lot about what today’s new home buyer is looking for. How does this relate to properly packaging, marketing and staging an existing home when going on the market? First of all, we can probably assume that these preferences would be applicable to those purchasing pre-owned homes as well. Since the definition of staging includes “preparing a property to appeal to the most number of buyers as possible” and this study shows us what most buyers are looking for, BINGO! We’ve got the ingredients for our action plan right before our eyes. Thanks to this study, we know where focusing our attention will yield the best ROI when staging a home to sell. Ready to get started? First let’s take a look at the Top 10 Features Buyers Want in a New Home:

1. Large kitchens with an island.



2. Energy-efficient appliances and high-efficiency insulation and windows. (These were the most sought-after “green” features from buyers.)



3. Home office or study



4. Main-floor master suite



5. Outdoor living room



6. Ceiling fans



7. Master suite soaker tubs and oversize showers with seating areas



8. Stone and brick exteriors



9. Community landscaping with walking paths and playgrounds.



In this blog series, we’re going to dig a little deeper and see how we can take this helpful information, and use it to help us in staging a pre-owned home. After all, you’ve got to be able to compete with new homes and well as other pre-owned homes if you’re putting your home on the market. This is a beauty contest you won’t want to lose!



Stay tuned for our next blog entry where we’ll discuss Item #1: Buyers want to see large kitchens with an island…



Want To Use This Article In Your Ezine or Website? You have my permission, as long as you include this complete blurb with it: Ashley Whittenberger is the Principal and Chief Decorating Officer of Interiority Complex. You can visit Interiority Complex, access the free article archive of design prescriptions or learn more about home staging and creative design therapy at www.myinterioritycomplex.com. Ashley lives in Austin, Texas with her husband, son, two dogs, and two cats, and she is proud that she has learned to successfully live and thrive with her compulsive and chronic rearranging and re-designing disorders.







[[T_F]]Data Leak Prevention – Data Security Solutions – Information Theft Protection, Detection and Prevention Software Productstracefusion_signature=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[[T_F]]© 2010, ashleywhittenberger. All rights reserved.

Tuesday, March 9, 2010

Home Staging Sells home for over asking price

Create The WOW With Home Staging!


Brisk February Sales

"These Real Estate Agents understand the benefit of Home Staging for their clients!"


Create The WOW With Home Staging!

Home staging could easily put several thousand dollars in your pocket. One of my clients just listed their home for over $20,000 dollars higher than for what a similar model (or any model), had just sold for on their street. They received multiple offers which resulted in their property selling in just three days for several thousand above the listing price. Yes, they had their home staged, and yes, it looked great!

If you have any questions about selling or buying a home or would like to find out more about home staging, please give me a call. Kathryn Wilson, with Home Ready Home Staging, along with a few extra hours of work helped give this home that WOW effect! This helped lead to a fast sale at a great price!

For many of us, besides being a home, our property is our largest investment, and any capital gains on our principal residents is tax free. It all goes into our pocket and not Revenue Canada’s. Home staging is a great vehicle to help do just that.

RePrinted from Heads Up Real Estate, John Head and Susan Chaulk
                                                           Coldwell Banker First Ottawa Realty Brokerage
                                                           2034 St. Joseph Blvd.
                                                           Ottawa, On  K1E 1E6
                                                           613-830-9999
                                                           john@TheHeadTeam.com
                                                           http://www.theheadteam.com/

Monday, February 22, 2010

How Do Real Estate Agents Benefit from Home Staging?

There are many ways that Home Staging benefits the Real Estate Agent.  First of all, research shows that Staged homes sell for more money and are on the market for a shorter amount of time compared to non-staged homes, thus lowering the Agent's marketing costs.  And lets face it, Staged homes quite simply show better!  Other Agents will be pleased to show the listing, bringing along more prospective buyers.  This may increase their profitability too.  Staged homes help grow the Agent's business as satisfied buyers and sellers more frequently refer the Agent who has Staged their listings.  And Staged homes look better in print ads, Internet listings and virtual tours.  All this lend credibility to the Real Estate Agent's marketing and selling skills. 
And the bottom line here is that clients are satisfied and the Real Estate Agent proves their worth and understanding of the importance of Home Staging.  Oh, and yes the Home Stager greatly benefits too.  It's a win-win-win situation.  What could be better!

If you are planning to sell your home soon, ask you Real Estate Agent to refer to HomeReady Homestaging.  If you do not have an Agent at this time, your Home Stager at HomeReady Home Staging can refer you to a Real Estate Agent who values the role of Home Staging in their business.
homeready@homereadyhomestaging.ca
613-894-4155

Wednesday, December 30, 2009

Why You Should Consider Home Staging


If your goal is to sell your home this year, then you should consider Home Staging.  Why?  The answer to this question is what I repeat to every new client I meet.  The short answer is that Home Staging enhances the appeal to prospective buyers so that your house will sell quickly and for top dollar.  To me these are two very compelling reasons to consider Home Staging as most of you who have had a home for sale recognize the disruption and artiifcial way of living in a home that has to be always ready to show and also who wouldn't want to get the most equity from your home.  Yet, I am still amazed by some who aren't willing to invest a little more in likely their most expensive purchase.  A three hour consultation with written reccomendations and showing tips costing on average $200.00 to $250.00 will oft times bring homeowners a ROI of over 500% (According to the HomeGain 2009 Survey).  Not too shabby eh!  If the homeowner then chooses to have their home show-cased as well, again the ROI is well worth the effort and financial investment.  Home Staging is a profession that can objectively, using their "Buyers Eye", create an ambiance and appeal geared to a targeted market of prospective buyers.  Homeowners, often on their own cannot step back to de-personalize their home in the same way.  They are much to attached to the way things are and not how they should be. 
So if your goal is to sell your home in 2010, then give me a call so we can chat more about how you can benefit fom Home Staging.  I know you will be glad you did.  I can be reached at 613-894-4155.

Thursday, December 24, 2009

Best Wishes for 2010







I hope that 2009 was a successful year for you.  I am hoping that for 2010 you will find your house in order no matter how humble. 
If you are planning to move - or not - call HomeReady Home Staging to help you find the  appealing presentation that will get you the selling results you are looking for! 
Living in your home? Let HomeReady help you find your WOW!

Saturday, November 21, 2009

RESA Rookie Stager Nominee - 2010





I'm very proud of my Home Staging achievements this first year in the business.  Someone else thought so too!  Thank you to all of you who have shown their support to me and have encouraged me to keep going and keep developing my craft.  I'm looking forward to this upcoming year with some exciting new developments.  Stay tuned! 
In January I'm off to Las Vegas to the RESA Convention.  It looks like a very jammed packed three days of speakers, workshops and many top-notch Stagers to meet.  I am very thrilled to be going and will be bringing home lots of new insights and perspectives that will add real value to Home Staging in the Ottawa area.
Watch out next year.  I'm looking for a nomination again!

Tuesday, November 10, 2009

Laundry/Powder Room Facelift

So here are the BEFORE pics of my re-design project.  Rather scary isn't it?  Needs some re-organization (you think?). 


A space like this would get a real thumbs down with my home staging clients so I though I should put my "money where my mouth is". 



Tomorrow the new high efficency machines arrive and then re-construction begins at the end of the month.  To be included are a new laundry tub, toilet and vanity and sink with custom cabinets. 

Tego Bathrooms are at the helm of this project.  So stay tuned!

Makeshift storage gone really bad!

Monday, November 9, 2009

HomeGain 2009 Top 12 Home Improvements Survey Results


Once again HomeGain 2009 has reported in their Real Estate blog, the top 12 relatively low cost DIY home improvements for homeowners getting ready to sell their home.  Nearly 1000 Realtors(R) participated in the survey.  Home Staging is listed as second on the list with an average cost between $300 to $400 with an overwhelming ROI of 586%.  Cleaning and de-cluttering ranked first with a ROI of around 872% on an $100 to $200 investment.  The rest of the list actually could well be included under the umbrella of Home Staging too.  This would make the actual cost of Home Staging more inline with real costs today.  Still a bargain looking at all the ROI. figures.  What homeowners gain when it comes to selling their home is increased value in equity and most often a shorter time on the Real Estate market.  With house presentation appealing to many prospective buyers, it sure beats a home langishing for months on the market and perhaps having to undergo a price drop. 
The other home improvements that HomeGain lists in order down from Home Staging are:
  • Lightening and Brightening
  • Landscaping
  • Repair Plumbing
  • Update Electrical
  • Replacing or Shampooing Carpets
  • Painting Interior Walls
  • Repair Damaged Floors
  • Update Kitchen
  • Paint Outside of House
  • Update Bathroom
Not a DIYer; not to worry as HomeReady Home Staging will refer you to those trades who will be able to carry out any of these home improvements.   For further reading and definitions of the Home Improvement categories, check out the HomeGain blog at http://blog.homegain.com/home-improvement/homegain-2009-top-12-home-improvement-survey-results/  .  Then contact HomeReady Home Staging to set up a consultation appointment to look at what your home specifically needs before you sell.  You'll be glad you did!

Wednesday, November 4, 2009

Selling in the new year?

If you are thinking about selling your home in the new year, then NOW is the time to start planning.  Contacting a Professional Home Stager should be first on your list.  Consultation with a Professional Home Stager will provide you with reccomendations and suggestions for repairs or upgrades that will increase the equity in your home.  Your home will be directly competing with every other home on the market and it is a known fact that "Staged" homes present better than unstaged homes.  Having your home presented in the best possible light will create a positive and outstanding first impression that will help you sell your home faster and for the most money.  As a homeowner, you have control over this. 
As a Professional Home Stager, I can help you with as much or as little of the work you may need to get your home ready for sale including:
  • consultation
  • referral to trade services
  • project management
  • organizing and packing
  • shopping for accessories
  • rental of furnishings
  • showcasing of rooms in your home
  • Open House preparation
Then when your home is ready, I can refer you to a Realtor who knows the market, will appropriately appraise your home and market it to get your home sold so you can move on to wherever you are going.

Tuesday, October 6, 2009

Sometimes too much of a good thing is no good at all!!


The one thing about Home Staging that some seem to hone in on is the de-personalization of a space.  This is good - usually.  However, in my experience, some do go too far.  The space becomes bland, boring and has no personality. 







A professional Home Stager knows how to take a space like this and inject some pizazz that will create an image that says "WOW"!

                 Here, Trixie gives the thumbs (paws) up for the re-design!



Monday, September 14, 2009

The Three "R"s of Home Staging: Refreshing, Reducing and Rearranging

When selling your house you need to think about more than just tidying up and straightening out a few things if you want to sell your home quickly and get the most money from the sale. Hiring a Professional Home Stager to guide you through the process of “house sale preparation” is your best bet. Why? Because Home Stagers know what it is that will sell your home best, looking through the “buyer’s eye”. A Professional Home Stager, employing the Three “R”s of Home Staging: Refreshing, Reducing and Rearranging, will ensure that your house is “sale ready”.

Refreshing your house takes into consideration the total condition of your house. All the little repairs that you’ve been meaning to do for awhile, like repairing the dripping bathroom faucet or replacing the trim around the windows in the guest bedroom now need to be done. A Professional Home Stager will be able to tell you what repairs, or upgrades should be completed in order for your home to look renewed, refreshed and up-to-date and thus competitive in today’s real estate market. The most common upgrades include painting, replacing or shampooing carpeting and replacing/updating lighting. According to the 2007 HomeGain Survey, the ROI of these relatively easy upgrades yield between 150% to 355%.

Now that your home is refreshed from top to bottom and front to back, you need to look at all the things in your house that you have collected or acquired. Thinking about moving is a great time to seriously consider “reducing” stuff around. Do you need or want all the back issues of National Geographic from the past 15 years or the straggly plants on the living room window ledge? Cleaning out the closets and clearing off the bookshelves are soul-cleansing activities that may have far reaching consequences for your well-being as well as giving your house room to breathe. A Professional Home Stager will also tell you that “clearing the clutter” means that prospective buyers can actually see the “bones” of your house and not be distracted by all the “stuff”. Clear and simple!

The grand finale is part of the magic that comes with Professional Home Staging. This is the positioning or re-arranging of your furnishings and accessories in your house to create a lifestyle image that speaks to the prospective buyer, “Buy me!”. A Professional Home Stager knows how to highlight focal points in your house, be they a fireplace, a dramatic window or decorative mouldings. The positioning of furniture creates a flow throughout your house that leads the prospective buyer around noticing all that your house has to offer and encourages them to imagine themselves living in your house. Well placed accessories including artwork, lend to the ambiance that you want to create.

So if you follow the three “R”s of Home Staging, your house will be guaranteed to look it’s best for that special time when you decide to move on and let your house belong to someone else.

Monday, August 24, 2009

Staging the wedding


WE are about to have our first family wedding and couldn't be more excited. Our son is being married in the park in Waterloo this Saturday. The young couple are quite "laid back" and are having a very non-traditional wedding. It is an outdoor wedding and they have planned everything themselves. It is now though that bride is thinking about bringing all the details together so that the day goes off without a hitch for them and the 130 some guests coming. Yikes!! The tent will be set up and tables and chairs brought in, but what about the lighting, where will the bar be set up and the self-catered food table (it is pot-luck), the flowers. . . all the details. So enter the Stager, aka Step-mom/motherinlaw to be. I will be at the venue early Saturday morning to help bring sense and sensibility to the last minute details. After all, this is what staging is all about; presenting an image. Do you know that Home Stagers can help you with "staging" for your event? It could very well take away much of the anxiety and worry about the venue you will be using so that you can concentrate on the more important details like your presentation, the ceremony or what ever the reason for your get together. Think about it and call me next time! Kathryn Wilson, HomeReady Home Staging, www.homereadyhomestaging.ca . In the meantime, I will be busy this Saturday morning doing what I love to do; making the wedding venue magical for the happy couple.

Wednesday, August 19, 2009

Home Staging the Backyard



Home Staging the Backyard
As we enter the lazy, hazy days of summer, prospective buyers are more acutely focused on the backyard and outdoor living. As a seller, you need to pay particular attention to what lies beyond the backdoor. The following tips will help you set priorities to ensure that your backyard is inviting for buyers to come and sit awhile and enjoy the ambience.
· First of all, take a good look at your lawn. It should be well manicured and as weed free as possible. Take care of insect infestations such as ant hills or grub patches. Garden Centres have safe and eco-friendly products available. Re-sod if parts of the lawn are beyond resurrection. Remember to water well!
· Secondly, inspect your deck and/or patio. Power washing and re-staining a deck can do wonders at refreshing and revitalizing the main gathering area. On the patio, look for pavers that are cracked or heaved from winter frost. Replace or level. Weeds or grass growing up between patio stones gives the impression of not caring so get busy and start pulling (you might get the whole family involved here!).
· Thirdly, let’s look at the main landscape elements. Are the trees and shrubs/hedges in good shape? Some pruning might be in order to tame an overgrown jungle. If you are not into DIY activities call someone in who knows what to do. Badly pruned shrubs/hedges look worse than non pruned shrubs/hedges.
· Fourthly, pay attention to your gardens. If gardening is your thing then likely minor weeding and tidying up is all that is needed. Perennials and annuals help to brighten up the backyard. Applying mulch will cut down on the need to water and weed and will provide a neat and orderly look to the garden. This gives the illusion that the garden will take care of itself and is just there to enjoy!
· Fifthly, pools. This may not always be an asset when selling your home in this area. You need to have your pool in perfect working order with clear sparkling water and attractive surroundings that suggest maintenance free.
· Number six on your list might be playground equipment. Are you planning on taking the swing set and climber or trampoline with you? If so, dismantle and store off the property. If not, then it could be an asset if the equipment is in very good condition and you are selling in a very family oriented neighbourhood. Otherwise, again dismantle and sell or give away. Make sure you repair the ground and/or the lawn beneath any equipment that is removed.
· And last, but not least, you need to “dress” the deck and/or patio. Inspect your outdoor furnishings. If you are thinking about replacing your tired looking patio set or barbeque, now is the time. Accessories such as lighting (lanterns, candles, and solar lights), container plantings and garden “art” all add to the mood you want to portray. The idea here is to invite buyers outside to sit and relax and enjoy the view and ambience. Outdoor entertaining, barbecuing, dining and just lounging seem to be one of our favourite summer pastimes given our short season in Eastern Ontario. This is what many buyers are looking for this time of year. Play up this asset of your home’s backyard. You won’t be sorry!
For more Home Staging ideas, contact HomeReady Home Staging, Ottawa area, http://www.homereadyhomestaging.ca/, 613-894-4155

Wednesday, August 12, 2009

Reflections

I have actively been in the Home Staging business for six months now. This may sound corny but I know soo much more now than I did back in January when I though all I had to do was send out a few notices and referrals would fly to me. Sorry kido it doesn't work like that unless your spouse is a Realtor or your Daddy owns a construction company. What I have learned is that most of the time I work at marketing what I work at. What a surprise! I sell my Home Staging services by meeting people, getting to know them, educating them and then hopefully gaining their trust that I will do a good job for them or their clients. Then maybe I get to do what I love - making people's homes look wonderful so that buyers will say "Yes, this is the one we want to buy".

Back in January, I didn't know what Social marketing was (I'm still on a steep learning curve here), I didn't know that there were so many networking groups, I didn't know that there were so many fantastic people out there slogging away just like me. Wow! It takes a lot changing careers at my age (I won't tell you), leaving a regular salary, benefits and pension - I must be crazy! I have eyed this growing profession of Home Staging for several years before finally deciding last year to make my move. I am a seasoned voyeur of real estate listings and open houses and model homes. I'm sure I've driven several agents around the bend with incessant house viewings only to back out at the 11th hour. Our last agent won't speak to us now. My interest in helping people, fascination with decor and design and real estate all marry nicely together with Home Staging. It's perfect!

Now what about the next six months? Some things have taken an interesting turn. What I thought would happen hasn't - but other opportunities have opened new doors. I'm excited about new prospects and have left any disappointments far behind. Yes, it's a good life and I'm looking forward to providing a wide range of Home Staging services to all who need them. I am confident, have many years of life experience behind me and yes, I am really good at what I do!